Propagated
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Wholesale Nursery Operating System

The wholesale nursery operating system.Sell more plants.
Ship with confidence.

Live availability, trade quotes, trucks, and invoicing in one place so the yard and the sales desk stay aligned.

Get PropagatedSign in
  • Per-nursery isolation
  • Trade storefront
  • Google & Microsoft sign-in

Trade availability

Verified this morning · 6:12

ATS

  • Japanese maple

    Acer palmatum 'Bloodgood'

    #3ATS 86

  • Limelight hydrangea

    Hydrangea paniculata 'Limelight'

    #5ATS 142

  • Emerald arborvitae

    Thuja occidentalis 'Smaragd'

    6 ftATS 54

  • Purple coneflower

    Echinacea purpurea 'Magnus'

    1 galATS 210

  • Winter Gem boxwood

    Buxus microphylla 'Winter Gem'

    #2ATS 98

  • Northwind switchgrass

    Panicum virgatum 'Northwind'

    #3ATS 67
Request a quote

The mess you already know

Four tools. One order. Too many copies.

Spreadsheet

Availability was true yesterday

The workbook, the emailed list, and the yard count do not agree. Sales quotes a number the house no longer has.

Email

The quote is a separate copy

It lives in a thread, not in the yard. The buyer waits while sales and shipping chase numbers.

Truck request

The load is rebuilt by hand

Cube, carrier, and line items get retyped from the quote. The load date slips. A standing order is assembled again.

Invoice

Someone keys it a third time

QuickBooks or Xero gets another copy of the same order. A missed line is found after the truck has left.

Propagated is one loop for that whole order — not another place to store contacts.

How the nursery runs

Publish. Quote. Confirm. Ship. Invoice — from the yard to the truck to the books.

  1. 1

    Availability

    Catalog plus morning ATS. Quote what the yard actually has — verified on a phone before the desk opens.

  2. 2

    Quote

    Staff or the buyer-facing catalog. Built from live stock, capped at ATS, sent as a branded PDF.

  3. 3

    Confirm

    Buyer yes or no. Staff can record acceptance without a side email chain.

  4. 4

    Ship

    Carriers, cube, bill of lading, driver and receiver sign. Load by load.

  5. 5

    Invoice

    Created when the load ships — into your QuickBooks Online or Xero, not a second spreadsheet.

Stop retyping the same order into four tools. The sale should move itself.

What this does for your day

Same system. Different jobs unblocked.

You

Owner / GM

  • One system locked to your yard — never someone else’s data.
  • Order to cash you can see: quote, load, invoice.
  • A partner implements it so you keep growing plants.

A live plant website for the trade

Buyers see what you published. Prices after they are a verified trade account.

They request a quote. That quote immediately reserves ATS so you do not oversell. Professional nurseries get a {slug}.propagated.app catalog. Growth can run it on your own domain.

  • Anonymous visitors see plants, not prices.
  • Verified trade accounts see prices and request quotes, qty capped at ATS.
  • This is B2B trade — not a consumer cart.

Trade availability

Verified this morning · 6:12

ATS

  • Japanese maple

    Acer palmatum 'Bloodgood'

    #3ATS 86

  • Limelight hydrangea

    Hydrangea paniculata 'Limelight'

    #5ATS 142

  • Emerald arborvitae

    Thuja occidentalis 'Smaragd'

    6 ftATS 54

  • Purple coneflower

    Echinacea purpurea 'Magnus'

    1 galATS 210

  • Winter Gem boxwood

    Buxus microphylla 'Winter Gem'

    #2ATS 98

  • Northwind switchgrass

    Panicum virgatum 'Northwind'

    #3ATS 67
Request a quote

Ship with confidence

The truck leaves signed. The invoice follows.

Suggested load · I-5 south corridor

88% cube

BOL, then books

Cube the load

Estimate space from container size. Suggested full trucks so you fill on purpose, not by guess.

Ask the carrier — then you send

AI can draft the truck-request email. A human reviews it. Nothing auto-sends.

BOL, then books

Driver and receiver sign. Mark shipped and the invoice is created in your QBO or Xero.

One nursery, locked down

Hard isolation. Your books. Your login.

Your yard only

One nursery is one tenant. There is no portfolio view across yards.

Company sign-in

Staff use the nursery’s Google or Microsoft account — never a shared password in a binder.

Your accounting

You connect your own QuickBooks Online or Xero. The platform never uses the nursery’s books.

Exclusive solutions partner · United States and Canada

Ready to run your nursery on Propagated?

Gorilla Apex is the exclusive partner for Propagated in the United States and Canada. They handle onboarding, implementation, and ongoing support so your team can focus on growing and selling plants — not becoming software operators.

Schedule a nursery reviewAbout Gorilla Apex

Questions owners actually ask

Is this a CRM?+

Contacts and a pipeline are table stakes. The work is order to cash: live availability, quotes, confirmation, trucks, and invoicing when the load leaves the yard.

Who sees our plants?+

You publish the catalog. Anyone can see published plants. Prices and quote requests sit behind a verified trade account.

Do we rip out QuickBooks?+

No. When a load is marked shipped, an invoice is created in your own QuickBooks Online or Xero. Xero as a draft. QBO open and unsent.

Can two sister nurseries share a login?+

No. Hard isolation per yard. Growth covers multi-location inside one nursery — not a combined view of two companies.

How do we start?+

Talk to Gorilla Apex, exclusive partner for the United States and Canada. They onboard you so the team does not have to become software operators.

English and Spanish?+

Yes. Use the EN / ES control at the top. Spanish is Mexican Spanish (es-MX).

Already a customer?

Sign in to your nursery. Availability, quotes, shipping, and invoicing stay in one system.

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